“Rome is the capital of the world! In this place, the entire history of the world ties together, and I consider myself born a second time, truly reborn, the day I set foot in Rome.”
— Johann Wolfgang von Goethe
Rome, May 28, 2025 – From May 29, Palazzo Esposizioni Roma presents Roma Codex, the largest photographic exhibition ever held in Italy dedicated to Albert Watson, one of the most iconic photographers of our time. Promoted by the Department of Culture of Roma Capitale and Azienda Speciale Palaexpo, produced and organized by Azienda Speciale Palaexpo with Studio F.P., and curated by Clara Tosi Pamphili, the exhibition offers a powerful and intuitive photographic gaze on the city of Rome, explored far beyond its visual stereotypes.
New York-based photographer Albert Watson challenges conventional representations of the Eternal City, outlining a contemporary anthropological narrative of its most authentic essence.
Over more than five decades of career, from 1970 to today, Watson has established himself as one of the world’s most influential and prolific photographers. Blending art, fashion, and commercial photography with unmatched versatility and depth, he has created icons that have entered the collective imagination.
Rome lived, not just observed
For over two years, Albert Watson wandered through Rome without a predetermined itinerary. Guided by the city’s rhythm and capturing its energy through faces, architecture, and movement, the photographer sought to reveal its most authentic spirit in a photographic exploration of the dialogue between historical grandeur and everyday vitality.
“I didn’t want to approach Rome with preconceived ideas or with the pressure of capturing what people expect to see. The city overflows with history, but I was interested in what happens between the monuments—in the energy of its streets, in the faces, in the motion. I photographed instinctively, moving from dance schools to underground clubs, from artists’ studios to late-night cafés. Some moments were planned; many others were purely serendipitous. That’s the magic of Rome: it reveals itself, layer by layer, if you have the patience to look.”
— Albert Watson
Creating a portrait of contemporary Rome, suspended between the weight of its history and the energy and innovation of the present, Albert Watson avoids the obvious. Roma Codex is a layered atlas of the city’s vibrant, pulsating spirit—a place in constant evolution since ancient times, a crossroads of cultures and worlds.
200 photographs, one city to decode
The exhibition features 200 black-and-white and color photographs—many large format—displayed in the first three main rooms of Palazzo Esposizioni Roma. The arrangement follows an instinctive rather than thematic logic, allowing for a free and contemporary viewing experience.
In the expansive exhibition space, intimate and spontaneous human moments are placed alongside the city’s historical and architectural grandeur, creating a play of echoes between Rome and the people who inhabit and define it.
Albert Watson breaks down hierarchies: a portrait, a landscape, an interior, an anonymous face, or a celebrity—each shares the same narrative intensity.
Altogether, Roma Codex provides a visual compass, both instinctive and meticulous, for deciphering a city full of contrasts.
Symbolic sites and unexpected portraits
Among the photographed locations: the Colosseum, Trevi Fountain, Ara Pacis, Roman Forum, Villa Medici, Altare della Patria, as well as lesser-known sites like Cinecittà Studios, the Capuchin Crypt, Campo de’ Fiori, Via Appia Antica, the Janiculum Terrace, Porta Portese, the Archaeological Park of Ostia Antica, the Jazz Image Festival, and the Imperial Circus.
A collective portrait of today’s Rome
The exhibition is also a tribute to the city’s human fabric. Among those portrayed: Paolo Sorrentino, Valeria Golino, Luca Bigazzi, Luca Zingaretti, Isabella Ferrari, Benedetta Porcaroli, Riccardo Scamarcio, Celeste Della Porta, Kasia Smutniak, Saul Nanni, Pierfrancesco Favino, Toni Servillo, Roberto Bolle, Eleonora Abbagnato, Giuseppe Ducrot, Elisabetta Benassi, Pietro Ruffo, Cardinal Silvano Maria Tomasi, and the Grand Master of the Order of Malta Giancarlo Giammetti.
About Albert Watson
Albert Watson is one of the most influential and recognizable photographers of the past 50 years. Since 1970, he has created iconic images by fusing art, fashion, and commercial photography.
His portraits of Alfred Hitchcock, Steve Jobs, and Kate Moss, along with his landscapes of Las Vegas and still lifes of Tutankhamun, are part of the permanent collections of the Metropolitan Museum of Art, the Getty Museum, the Smithsonian, and the National Portrait Gallery.
He has been awarded the Order of the British Empire (OBE) and the Lifetime Achievement Award by the Royal Photographic Society.
His photographs have appeared on over 100 Vogue covers and in campaigns for Chanel, Prada, Levi’s, and Gap, as well as on posters for films such as Kill Bill and Memoirs of a Geisha.
About STUDIO F.P.
Founded in Milan in 1990, Studio F.P. is a creative agency specializing in photography, visual culture, and event production. It collaborates with fashion houses and publishing groups such as Condé Nast, Rizzoli, Mondadori, and Hearst, as well as legendary photographers including Irving Penn, Bruce Weber, Patrick Demarchelier, Peter Beard, and Albert Watson.
Studio F.P. curates and produces international exhibitions, editorial and audiovisual projects, including photographic books for Rizzoli New York. It stands out for its refined aesthetic approach and strong commitment to cultural promotion.
“The city is never finished, it is always under construction, even when it seems eternal.”
— Italo Calvino
INFORMATION Palazzo Esposizioni Roma
Rome, via Nazionale, 194
www.palazzoesposizioniroma.it Facebook: @PalazzoEsposizioni | Instagram: @palazzoesposizioni | Twitter: @Esposizioni
OPENING HOURS
Sunday to Wednesday: 10:00 AM – 8:00 PM
Thursday to Saturday: 10:00 AM – 10:30 PM
Last admission one hour before closing
TICKETS
Full price: €12.50 – Reduced: €10.00 – Youth (ages 7–18): €6.00
Free admission for children under 6
FIRST WEDNESDAY OF THE MONTH: Free admission for under-30s (from 2:00 PM to closing)